I was at a meeting recently and we were talking about how to acquire detailed economic data on money being spent in and outside the Cooperstown community. The goal is to find out what money being spent beyond our area can be retained by recruiting appropriate businesses that can serve these needs. The consultant had a little story about misreading the market:
In Poughkeepsie, there’s a major IBM facility. Most of the employees are men with disposable income and a need to be well dressed. The perfect spot for an upscale men’s clothing store, right? Not so fast. It turned out that the vast majority of these men spent their money on consumer electronics and wore the same gray suit every day. I get that. I’ve spent more in the last 5 years on turntables, phono cartridges and DACs then I’ve spent on my entire wardrobe in the past 20 years. And that’s where the problem lies.
Last year, knowing I would need an upgrade in clothing for when I hit the Split Season media trail, I bought a new suit from Macy’s, very nice and purchased just in time for President Obama’s visit to Cooperstown. But what to do with my older suits, part of a wild spending spree from the early to mid-‘90’s? I’ve got a great, and timeless, black overcoat, two nice jackets (one Armani) that still work, and, here’s the big issue, two suits with, gasp, pleated pants!
Karen has told me that pleats are out of style and I don’t doubt her. Still, I really don’t want to buy any more clothes than I have to, so I searched yesterday to find out whether pleats are, indeed, unfashionable. I’m still unsure.
Esquire says no, pleats are cool, but Karen says it’s a fashion risk, especially for an old, non-hipster type like me. GQ said pleated suits are fine, as fine as flat pants suits. The message I got was that pleated suits can work but keep that suit jacket buttoned. Sal Lauretta for Men, whatever the hell that is, says double-breasted suits with cuffs work. Good news for my Hugo Boss grey suit.
Electronics are easy – buy the thing, hook the thing up, watch, listen or watch and listen to said thing. End of story. Fashion is hard. That’s why shorts and t-shirts work so well. Regardless of what I wear when dressing up, I have no idea how it looks, so what does it matter. I don’t like clothes, I don’t get the importance of clothes (don’t worry, I’m clothed) and I certainly see no value and get no sense of self-esteem or self-worth from clothes. Fuck ‘em.
I’m going back to searching for a phono preamp. It’s where I feel most comfortable.